Performance and SMM background, now moving into product marketing.

From performance marketing to product marketing.

I studied Digital Marketing at the State University of Management in Moscow and graduated with distinction in 2023. During my degree I worked in two agencies, Tesla Media and Grayling, on large brands including eBay and L'Oréal.

After moving to the UK I started working as a freelancer. My main project is EduFlow UK, where I lead marketing: the funnel, lead generation, Instagram and TikTok, and a team of outsourced SMM specialists and designers. In parallel I worked with small businesses and led a small team doing performance marketing, social media and websites.

In 2025 I started BA Culture, Criticism and Curation at Central Saint Martins, graduating in 2028. Since July 2026 I have been at Fashion 4.0, first as an intern and now part time, where I built the member platform and run the community.

This summer I started vibe coding, and I love it. With AI tools I build what marketing needs, without waiting for a developer. See the cases: an analytics service I built for a client, a full funnel for a salt cave, built by an AI team, and a content agent, event quizzes and a member platform.

Now I want to move into product marketing, and use what I know about acquisition, content and funnels to launch and grow new products. I have the right to work in the UK until 2029 and I am available for an internship from summer 2027.

When I am not working, I am either on a dance floor or getting lost in galleries in another city.